Frequently Asked Questions (FAQ)
This means that if the retailers only use barcodes for option 1, you can get away with having the same barcode for 2 product variations (i.e. different colours of the same product), however if the retailer uses barcodes for option 2 as well, then a different barcode will be required for each product variation.
In general retailers prefer to stock products that will be straight forward to manage. Some retailers may prefer not to stock products if they have to manually count how many are left of each size and reorder accordingly. Therefore it is recommended that you have a different barcode for each variation.
We can also arrange independently accredited verification reports which means that our barcodes are accepted by more stores than any other retailer
For more information on which stores do not accept our barcode and which require verification reports, please see Barcode Acceptance.
Our barcodes are currently being used in the following countries worldwide: Australia, Bahrain, Belgium, Brazil, Cambodia, Cameroon, Canada, Channel Islands, China, Cook Islands, Curacao, Cyprus, Denmark, Dominican Republic, East Timor, England, Egypt, Finland, France, Germany, Ghana, Greece, Hong Kong, India, Ireland, Israel, Italy, Jamaica, Japan, Jersey, Kiribati, Kuwait, Lebanon, Lithuania, Malaysia, Malta, Mauritius, Mexico, Mozambique, Netherlands, New Caledonia, New Zealand, Egypt, Norway, Papua New Guinea, Portugal, Rarotonga, Rwanda, Singapore, Scotland, Slovakia, Slovenia, South Africa, South Korea, Spain, Sultanate of Oman, Suriname, Switzerland, Taiwan, Egypt, Tonga, UAE, Uganda, UK, USA, Vanuatu, Egypt, Wales, Zambia
This list is expanding all the time so please let us know if your country is not on the list and we can check if it is a recent addition. Or, you could be the first.
1. Cheap Barcodes – getting even cheaper the more you buy
2. No Ongoing fees – the barcodes are sold for a one-off cost so you only pay once
3. Barcode Images Provided – we also provide high resolution (600 dpi) barcode images in 4 different formats (Bitmap, eps, Tiff, Jpeg, and PDF) for your convenience
4. No compulsory membership – These include time consuming forms and money consuming fees
5. Quick Service – you will either receive your barcodes immediately (If you order a retail barcode) or within 12 hours. We can speed up service if you require something urgently.
6. Can provide accredited verification reports – we can provide independently accredited verification reports which means that our barcodes are accepted by more stores than any other reseller.
Please see ‘why buy from us‘ for more information on this.
In the 1990’s GS1 was established in most parts of the world. They licensed their 13 digit barcode numbers to their members (and as discussed previously charged both membership fees and joining fees). However, there was a separate organisation in the USA – the Uniform Code Council (UCC) – which sold 12 digit barcode numbers to their members for a one-off cost (there were no ongoing license fees). The UCC was effectively competing with GS1. Their 12 digits numbers were effectively a subset of the 13 digit system.
In the late 1990s, the UCC merged with GS1, becoming GS1-US. As part of this change, they decided to start charging annual license fees for all of their members, including those who had paid a one-off fee for barcode numbers in the 1990s. Of course, many of these members weren’t happy with the new annual license fees, and so a group of them ended up in class action law suit with GS1. The members won in the courts in the early 2000s, resulting in a multimillion dollar settlement by GS1. A further consequence of this court case is the proof that the original numbers issued by the UCC in the 1990s are outside of GS1s control now, and hence no license fees are required. These are the numbers bought by resellers and onsold. They are ‘new’ numbers, in that they have never been used on a retail product, and are part of the GS1 system.
Amazon’s system uses 12-digit versions (UPC) without the leading 0 – both versions of the number are the same, and belong to you – but Amazon tends to prefer the 12-digit version at the moment. You may be asked to submit your barcode number dropping the lead 0.
Also, we have been advised by customers that Amazon requires their website address (URL) on the barcodes invoice – so please let us know (when you purchase barcodes or later) that you would like your website address on the invoice/receipt.
IMPORTANT Update from 2020 July
Amazon keeps changing its listing requirements. Currently, the ‘Brand’ field is VERY sensitive for Amazon.co.uk and Amazon.com and possibly Amazon.com.au
NOTE: Because Amazon keeps changing its listing requirements, we cannot guarantee that our barcodes will be accepted by Amazon.
BUT – there are thousands of products listed on Amazon using our barcode numbers
Amazon prefers barcode numbers to come directly from GS1 – they have a preference that their suppliers are current members of GS1. Unfortunately, this is very expensive, especially for smaller manufacturers/businesses – as GS1 charge relatively expensive joining fees, plus recurring fees for the rest of your product life. So GS1 membership is effective for listing on Amazon, but also an expensive option.
As mentioned above, there are thousands of products currently listed on Amazon using our barcodes.
For the latest demonstration of listing on Amazon, please see https://youtu.be/e36o35CLUHY – it shows how crucial the ‘Brand’ field is when listing.
“How do I use my barcode on Amazon?”
If you have products that you want to list on Amazon, you will need barcode numbers for them. Amazon requires a unique barcode number for each individual listing on its websites. Our EAN-13 barcode numbers are perfect for use as “Amazon Barcodes”. Amazon has confirmed that our Amazon barcode numbers are acceptable and meet their standards. We have many customers using our barcode numbers on their products. Our Amazon barcode numbers can also be used on other online shops (eg. eBay, CD Baby or Play.com), and in normal retail stores.
Note: You will need a unique barcode number for each separate listing on Amazon. It is your choice whether to make separate listings for each different variation (size/colour/design) of your product or to just make one general listing for your product & get your customers to specify the size/colour after ordering.
If you prefer your barcode in 12-digit UPC-A format (instead of 13-digit EAN-13 format), that is fine – just let us know when making your order – we can supply these Amazon barcode numbers as either 13-digit EAN13 barcodes or as 12-digit UPC barcodes.
After you make your order, you will receive a unique EAN-13 barcode number(s) via email.
We process orders quickly (instantly for EAN-13 barcodes and carton codes).
After receiving your barcode numbers, you can begin using them immediately: just assign them to your products, and then enter the barcode number into the online form when listing each of your products on Amazon.
Once Amazon has received your listing, they will then also assign their own unique code to your product (this is called an ASIN or Amazon Standard Identification Number).
If you are storing and dispatching the products yourself, you won’t need to put the barcode image onto your product (but you can if you wish to). However, if you are using the Amazon warehousing & dispatch arrangements, you will need to put the barcode image onto your product.
For information on how to successfully list your product with Amazon, watch our video here with a step-by-step guide on how to list products on Amazon. You can also watch our video showing how to list product variations.
You can also refer to our Common Issues customers may face while trying to list on Amazon.
12 digit versions (UPC) without a leading:
You might need to enter our barcodes in Amazon’s system as 12 digit versions (UPC) without a leading 0 (e.g. 0712345678901 becomes 712345678901) – both versions of the number are the same, and belong to you – but Amazon possibly prefers the 12 digit version at the moment.
- Sometimes Amazon asks for proof of the connection between the supplier (you) and the original barcode licensee (as listed on gepir.org) – we can provide our customers with a document demonstrating this chain of proof. Some of our customers have had this accepted by Amazon.
- It is possible to apply to Amazon for GTIN exemption – this allows the listing of products without a GTIN (barcode) – the process and requirements for this exemption are unclear
- We have been advised by customers occasionally that Amazon require their website address (URL) on the barcodes invoice invoice – so please let us know (when you purchase barcodes or later) if you would like your website address on the invoice/receipt.
- Recently (since late 2019), Amazon has tightened up on the ‘brand’ field when listing. They are pushing suppliers to register on the Amazon brand Directory (see below). However, we have been able to list products using ‘N/A’ in the brand field (as recommended by Amazon). Other Amazon suppliers report being able to use ‘Generic’ or ‘un-branded’ in this brand field.
It might also be possible to register with Amazon’s Brand Registry, which can make it easier to have products approved on Amazon, and also reduce the occasional problems with barcodes.
We don’t know where Amazon is heading in regards to their barcodes policy. We hope that they will be reasonable and allow people to list products using legitimate and verifiable barcode numbers (the ones we sell). However, it is possible that Amazon might go crazy and become more and more restrictive, and eventually, no longer accepting our barcodes in the future. If the online shop unfortunately rejects your barcode(s), please refer to our Refund Policy for applying the possible refund based on the conditions stated.